MyWebsiteSpace.co.uk - Search Engines

Nobody likes being taken for a fool, and the same can now be said for search engines!

Technology is getting very clever now and the search engines (Google in particular) are really using smart technology to read websites and evaluate a score that ranks any given website.

We follow the rules and guidelines that Google set out to legitimately get your website as high up the page rankings as possible, and it works, we have the know-how.

There can be no guarantees however. Google quite rightly keeps their algorithms and methods of scoring a closely guarded secret.

Our websites are designed and structured to be optimised, giving the maximum amount of detail as possible about you company, products, services etc, ensuring your website can be scored high on the pages of returned searches from most search engines.

We employ the latest technology on our servers that ensures your website stays optimised and keeps working for you.

In layman's terms, when a search engine robot (also known as a spider) visits your website, it 'crawls the site for data that is structured, informative and plentiful. The more topical information that will appeal to their surfers, the better they score your website.

Our HP Proliant server technology assists the search engines robots in their visit delivering the data to the robot in a structured and methodical manner, quickly and efficiently.

The more data collected per visit, the better the website scores!

There is a lot more to website optimisation than that though.

We use many different but legitimate technologies and methods to build our websites into full blown business marketing tools.

We do not divulge details of what or how we do it but we can tell you a little of what we don't do: We do not treat search engines as foolish!

Google employs very clever technology to check the content of a website to ensure that it is not trying to cheat its way to the top pages.

Google has algorithms that can find the websites that are attempting to get to the top by devious means, for example it can distinguish natural links from unnatural links.

Natural links to a website site develop as part of the dynamic nature of the web when other websites find its content valuable and think it would be helpful for their visitors.

Unnatural links to a website are placed there specifically to make the site look more popular to search engines, and Google can determine these and often score the website down.

So if your company website is nowhere to be found on Google when you feel it should be, or indeed it was once ranked well before and now it is not. It could be that it has been deemed as deceptive and banned from the Google index!

With Google being so dominant in the search engine marketplace, that is a business disaster that needs addressing urgently.

If you are having problems with your business website getting on Google or other search engines, or you feel we can help you achieve better results by improving your websites visibility online, please contact uss.

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